Renowned Ghanaian musician and broadcaster Blakk Rasta has expressed concerns over the transient nature of contemporary songs. In an interview with Roselyn Felli on Joy Prime, Blakk Rasta attributed the ephemeral success of modern songs to musicians prioritizing trends over timeless messages.
Citing legendary reggae artist Lucky Dube, Blakk Rasta recalled: “Lucky Dube once said he never went into the studio to make hits. He went into the studio to speak into the microphone, and if the songs come out and they become hits because people resonate with the message, then it’s a different thing.”
Blakk Rasta shared his personal experience, noting that whenever he aimed to produce a hit song, it eluded him. “Hits come with trends, unless it happens and then it becomes the first out of a chain of trends,” he explained.
He illustrated his point using Stonebwoy’s recent release, “Jejereje,” which despite initial excitement, faded quickly. “With no disrespect, love, I mean Stonebwoy is my brother, I love him. He knows I love him. ‘Jejereje’ came out. We were all banging on it… After one week, ‘Jejereje’ has gone to sleep.”
Blakk Rasta also referenced King Paluta’s “Aseda” and “Makoma,” which were similarly overshadowed by “Jejereje” before suffering the same fate.
Released in September 2024, “Jejereje” sparked significant excitement and controversy, accumulating approximately 1.3 million YouTube views. Despite its initial popularity, Blakk Rasta’s concerns highlight the challenges facing modern musicians in creating enduring hits.
