The National Road Safety Authority (NRSA) has given a 21-day deadline to all Metropolitan, Municipal, and District Assemblies (MMDAs) in the Greater Accra Region to remove outdoor advertising billboards placed on pedestrian and vehicular footbridges.
This action follows increasing concerns over non-compliance with the Services-Advertising Specification for Outdoor Signs (GS: 847:2019), which clearly states that the primary function of road or bridge arches/gantries is traffic management.
In a statement, the NRSA explained that the directive aims to enhance road safety by eliminating visual distractions and ensuring that critical infrastructure is used properly.
“We are taking this step to reduce visual distractions on our roads and make sure structures like footbridges and overpasses are used for their intended purpose—safe and efficient traffic management,” the Authority stated. The Assemblies have 21 days to comply, after which the NRSA will begin enforcement actions against those who fail to adhere to the directive.
“This is not merely a regulatory issue—it’s about saving lives. Advertising should never come at the expense of road safety,” the statement emphasized, underlining the directive’s focus on public safety.