Business

Innovation: The Cornerstone Of Women’s Entrepreneurial Success

Story Highlights
  • The event brought together hundreds of women entrepreneurs
  • They urged people to step outside their comfort zones
  • The event empowered the attendees

A panel of accomplished women leaders at the African Women Leadership Forum, hosted by CEIBS, has underscored the pivotal role of innovation in driving entrepreneurial success.

The event, held at the Marriott Hotel, brought together hundreds of women entrepreneurs and business leaders to discuss strategies for empowerment and leadership.

Panelists, including Angela Mensah-Poku of MTN Ghana, Dr. Ibukun Awosika, Rosemary Mbabazi, and Abena Osei-Poku of Ecobank Ghana, emphasized the need for women to embrace innovation as a catalyst for business growth.

They urged the audience to step outside their comfort zones and take calculated risks to achieve their goals.

Nigerian entrepreneur Uju Uzo-Ojinnaka shared her personal journey, highlighting how innovation was born out of necessity. She founded Traders of Africa to address challenges in the agricultural sector, emphasizing that innovation is the key differentiator between successful and struggling entrepreneurs.

Abena Osei-Poku encouraged women to be more assertive and seize opportunities without hesitation, contrasting this approach with the often cautious nature of female entrepreneurs. She emphasized the importance of taking action rather than overanalyzing situations.

Angela Mensah-Poku highlighted the bright future of women-led entrepreneurship in Africa and the importance of building strategic networks. She stressed the need for purpose-driven connections and the cultivation of resilience through adaptability.

Rosemary Mbabazi echoed the importance of seizing opportunities without fear, emphasizing the potential for growth and success when taking calculated risks.

The event also featured a keynote address by Capt. Rtd. Prince Kofi Amoabeng, who encouraged women to embrace risk-taking and step into leadership roles.

The forum provided a platform for women leaders to share their experiences, inspire others, and foster a community of support and collaboration. By emphasizing the power of innovation and resilience, the event empowered attendees to pursue their entrepreneurial aspirations with confidence and determination.

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